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Feria de Malaga

Viva Cultura

Feria de Málaga: Andalusia in full bloom

Málaga in August isn’t just a city — it’s as if someone’s turned the volume all the way up: colours are brighter, music louder, people more exuberant. For eight days, the city celebrates the Feria, a festival that began as a historical commemoration but has become a vibrant blend of tradition and modern energy. Where history and street life meet The origins of the Feria go back to 1487, when […]

today08/14/2025

Tomatina in Buñol

Viva Cultura

Tomatina in Buñol: Spain’s reddest festival

Some festivals are stylish and refined. La Tomatina in Buñol is not. And that’s exactly the point. On the last Wednesday of August — the 27th this year — this quiet town near Valencia turns into a battlefield of juicy tomatoes. From prank to world-famous spectacle It started in 1945 as a prank that got out of hand — a few youngsters throwing tomatoes at each other during a village […]

today08/12/2025

Taalstrijd Xàbia Jávea

Viva Cultura

Two names, one town – why the Xàbia/Jávea language conflict is flaring up again

In the narrow streets of Xàbia’s old town, where white façades reflect the sunlight and orange trees hang heavy with fruit, something suddenly caught my eye: the town sign had been defaced. ‘Jávea’ was still faintly visible underneath, but someone had struck through it with thick black paint. A few houses down, a banner hung from a balcony: “Esta casa diu sí al valencià.” This house says yes to Valencian. […]

today07/09/2025

San Juan bonfire on the beach

Viva Cultura

Noche de San Juan: the magical beach festival of Spain

When I heard my Spanish neighbours talking about la noche más mágica del año last June, I thought: oh, there must be a solar eclipse coming up, or maybe something astrological. Until they all started collecting wood, and on 21 June I suddenly found myself in the middle of a beach party with flames, music and wish rituals. Welcome to Noche de San Juan. Fire, sea and symbolism The Night […]

today06/12/2025

dorpsmarkt groenten

Viva Cultura

The pride of the village market – and why a courgette actually gets respect here

Last week, as I strolled through the village market in Teulada, I saw it happen: an older woman with a cloth bag and a critical eye held up a courgette as if she were inspecting a diamond. She turned it in the light, gave it a gentle squeeze, sniffed it, and finally nodded approvingly at the market vendor. He smiled. “Muy buena esta semana”, he said. And she paid — […]

today06/05/2025

slenteren in Spanje

Viva Cultura

They stroll, I bump: the art of wandering in Spain

It started with an elbow to the ribs. Not mine. I was innocently walking down a narrow street in Dénia, thinking I had just enough space to pass someone. But the people in front of me weren’t moving. We’re in Spain, so they’re strolling. In waves. No straight line, no rhythm, no clear tempo. When I tried to move left, a lady in a polyester floral dress swung her arm […]

today05/23/2025

Feria de San Isidro

Viva Cultura

Feria de San Isidro: where Andalusian tradition meets Madrid

This week it’s that time again in Madrid: the Feria de San Isidro! When I first found myself in the middle of it last year, I thought: wait a minute… isn’t this just an Andalusian party in disguise? And yes, this month we’re diving into Spain’s inland. After my story about Cruces de Mayo in Córdoba, this one is about a celebration in the Spanish capital. There were horses, flamenco […]

today05/16/2025

Cruces de Mayo

Viva Cultura

Crosses in bloom: what Cruces de Mayo tells you about Spain (without words)

Cruces de Mayo? Honestly? I first thought it was a wedding. Or a local procession. Or maybe a school project with a slightly overenthusiastic flower budget. A friend had invited me for a few days in Córdoba. “Just a little spring getaway,” she said. I had no idea that, last week, just before Mother’s Day, I’d end up right in the middle of a floral cross. Decorated with ribbons, candles, […]

today05/09/2025

Día de la Madre

Viva Cultura

Día de la Madre: how Spanish mothers are celebrated (without the perfume ads)

Earlier this year, I celebrated my first Spanish Father’s Day — in March — while the rest of Europe wasn’t even thinking about it yet. By now, I’ve learned: holidays here don’t just fall on different dates — they feel different too. And Día de la Madre, or Mother’s Day, is no exception. This Sunday, I expect to see the same scene as last year at the market in Jávea: […]

today05/01/2025

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